Vanilla: 42 posts

Stepping inside the Princess of Wales Conservatory during Kew Gardens’ annual orchid festival—it usually runs from February to March—is a chance to discover how beautiful the fragrance of these opulent tropical flowers can be. While the most popular orchids sold by florists are unscented, there are also many perfumed varieties, with their aromas spanning the full olfactory spectrum from effervescent lemon to dark chocolate.

One such scented orchid is vanilla planifolia. Perhaps it’s not surprising, since this plant produces one of the world’s most fragrant spices. The flowers have a delicious aroma reminiscent of creamy jasmine and green grape. Although more subtle than the scent of vanilla pods, it has inspired perfumers to create fragrances around vanilla flowers relying on the recent studies of orchids and their aromas.

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Stepping inside the Princess of Wales Conservatory during Kew Gardens’ annual orchid festival is an opulent fragrant experience. While the most popular orchids sold by florists are unscented, there are also many perfumed varieties, with their aromas spanning the full olfactory spectrum from effervescent lemon to dark chocolate.

In my recent FT article, Vanilla Orchids, I describe one of the most famous perfumed orchids, Vanilla planifolia. Perhaps it’s not surprising, since this plant produces one of the world’s most fragrant spices. The flowers have a delicious aroma reminiscent of creamy jasmine and green grape. Although more subtle than the scent of vanilla pods, it has inspired perfumers to create fragrances around vanilla flowers, relying on recent studies of orchids and their aromas.

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The combination of salt and vanilla is not common in perfumery, despite the ubiquity of these ingredients in modern patisserie. For one thing, salt is a fantasy impression created by certain marine and dry woody notes in fragrances, and its effect is cancelled out by the sweetness of vanilla. Also, when a perfume promises vanilla, we expect warm, creamy and cuddly–a bowl of custard, if you will. L’Artisan Parfumeur Couleur Vanille, however, dares to be different.

While retaining the creaminess and dark sweetness of vanilla, perfumer Aliénor Massenet, who worked with L’Artisan Parfumeur on this launch, blended fresh floral and salty notes to balance out the richness. The sweet and salt facets give Couleur Vanille its personality, right from the top notes.

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Expensive fragrances get more scrutiny, and that’s only fair. If a brand wants you to pay over $200 for a bottle of scent, then you should be certain that you’re getting your money’s worth. In the case of Tom Ford, you’re paying for the name, luxurious packaging and the whole style factor that gives Ford an edge. That being said, the collection has a number of perfumes where even the special markup can be justified. Lost Cherry is one of those fragrances, because when Ford wants a bombshell perfume, he doesn’t hold back.

The name, only a touch less vulgar than Tom Ford’s F*cking Fabulous, suggests fruits and sweetness, but Lost Cherry is a sophisticated blend of woods in the style of Serge Lutens’s original Feminité du Bois. Lutens commissioned it as a woody fragrance for women, a request that at the time made a few eyebrows rise. 27 years later, nobody is surprised by “feminine woods,” but many brands still shy away from embracing the idea fully. In other words, woods play a secondary role to fruit, caramel, flowers or vanilla. Women who want woods, without too many embellishments, might well turn to the masculine side of the fragrance counter. 

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San Francisco is one of the most fragrant cities. The scents of salty sea breeze and jasmine are the strongest recollections from my visits. So I’m with Elisa on enjoying Van Cleef & Arpels California Reverie, an effervescent perfume inspired by California and jasmine. 

I love the idea of perfumes inspired by a place – take Christopher Street, a leather scent named for a street in New York City known for its nightlife. Or any number of Bond No. 9 scents – the connections to the individual neighborhoods have been stretching believability for some time, I admit, but a few – like Broadway Nite, Chinatown, and Fire Island – nail the atmospheres of their respective inspirations. Then there’s a host of perfumes named after spots in Paris, including at least two simply named Paris.

It’s funny, on reflection, that there are so many perfumes named after New York – it’s one of my favorite places to be, but honestly, it kind of stinks. California, on the other hand, seems a bit under-leveraged in perfumery briefs. San Diego, for example, is one of the best-smelling cities I’ve been to; the air smells like sea salt, flowers, and eucalyptus trees.

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